Using Feature Advertisement

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Windows Installer supports many features of Windows 2000 and later platforms, including feature advertisement. This convenience enables any product feature to be in one of four installation states:

The feature is not installed
The feature is installed on the local drive
The feature is run from source, CD, or the network
The feature is advertised

When features are advertised, they are not actually installed on the local system. However, they appear to be, in that the appropriate shortcuts to launch the feature are present. The first time a user attempts to use a feature that is advertised, it is installed on the computer.

Note:For instructions on how to specify feature advertisement and the other installation states of a feature, see Setting the Initial State of a Feature.